"No one is too small to make a difference"
- Greta Thunberg
In a post-pandemic world, things are different, especially in business. The way we operate and think has changed, including those of your audience, and only those businesses that are smart and that can adapt will survive.
At no point in time has this question been so important – Is your website and broader digital marketing working for your business in generating sales or leads?
Most businesses have it all wrong when it comes to digital marketing, the majority obsess about vanity metrics, how it looks, social followers and page views, when they should be focusing on real-world tangible results that actually make a difference to the bottom line, such as LEADS, REVENUE and PROFIT.
In these challenging times more than at any other point, your business needs an online presence, it’s that simple. Everyone is fearful and nobody know how things are going to turn out.
It’s your time to be greedy and take advantage of the uncertainty and fear in the marketplace, it’s how investors think, and it’s how you should be thinking about your digital presence, otherwise you will be left behind.
But being successful online is simply having a proven process that can deliver tangible results through positioning your business as an expert while growing and engaging your audience.
Black And White Boy have demonstrated repeatedly that we can deliver results for clients. The question is, do you want to join the ranks of those successful online businesses who are flooded with work no matter the state of the market or economy?
We ask clients to think of their online assets from an investors point of view.
While other online marketing agencies tell their customer’s to concentrate on things looking “just right”, Black And White Boy spend their time at the business end of the internet.
We consider more important KPI’s for your business, such as sales leads, revenue generation and profit growth.
Our philosophy is that your online presence should have a strategy aligned to your business values, but ultimately be profitable too.
It’s in these times of uncertainty big brands are made, this could well be your opportunity to be an outlier brand in your space and develop a valuable asset in the process.
"Be fearful when others are greedy, be greedy when others are fearful."
- Warren Buffett
Anything we do for our clients is measurable. We provide regular statistical information about what we spend and where we spend it. The customer can then measure that against their own benchmarks & KPI’s.
Our basic objective with any client is to achieve roi. The rationale behind this is simple, If you can see higher returns then continuing to work with us is no brainer.
We are more consultative, which means that we ask questions and listen to your answers so we can can provide better solutions.
we perform for your business and have your interests at heart. That is the only way we know how to measure the reputation of our own business.
Black and White Boy are innovative whilst at the same time been grounded in the real-life business world. Our focus is to deliver practical solutions with benefits attached (ROI) for our clients. We deliver not just fancy websites and pretty reports, but use our vast knowledge bank and best practice to deliver real solutions for your business.
Our most productive partnerships are those where we help customers exceed expectations. Together we generate greater revenue, more online profit within their market sector.
Black And White Boy have been delivering epic results for online brands with SEO and digital marketing since before 2007. Results like this are only achievable through having a robust digital marketing strategy tailored to your situation and applying it methodically and consistently – It’s not some mysterious black magic at work, it’s just hard graft and knowing how to get the desired results.
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