We don't profess to being the biggest digital agency.
...but we could be one of the few to really understand you and your business.
Results Driven SEO & Digital Marketing
"marketing makes things better by making change happen"
- Seth Godin
The World Has Changed...
It's Time For Results.
We’ve been hit by a global pandemic which has changed the game, especially in business. It has disrupted everything, and only those entrepreneurs who are smart and can adapt will survive.
At no point in time has this question been so important – Is your website and broader digital marketing generating sales or leads?
Most businesses have it all wrong when it comes to digital marketing, the majority obsess about vanity metrics, how it looks, pretty pictures and page views, when they should be focusing on tangible results such as SALES, LEADS and PROFIT.
It's Not New For Us.
When we started in the 1990s the internet was still in its infancy, and back then, some even wondered if it would ever take off, with hindsight that seems stupid now doesn't it?Since those early days we have developed both our skills and expertise and along the way have helped generate huge revenues and managed millions of pounds worth of ad spend for our clients. With a pedigree like that Black And White Boy can be considered genuine experts in their field.We have worked with all sizes of organisations, from small local businesses to large high street fashion chains and multi-million-pound manufacturers and distributors.
Fearful Or Greedy?
In these challenging times more than at any other point, your business needs an online presence, it’s that simple. Everyone is fearful and nobody know how things are going to turn out.
It’s your time to be greedy and take advantage of the uncertainty and fear in the marketplace, it’s how investors think, and it’s how you should be thinking about your digital presence, otherwise you will be left behind.
But being successful online is simply having a proven process that can deliver tangible results through positioning your business as an expert while growing and engaging your audience.
Black And White Boy have demonstrated repeatedly that we can deliver results for clients. The question is, do you want to join the ranks of those successful online businesses who are flooded with work no matter the state of the market or economy?
Think Like An Investor
We ask clients to think of their online assets from an investors point of view.
While other online marketing agencies tell their customer’s to concentrate on things looking “just right”, Black And White Boy spend their time at the business end of the internet.
We consider more important KPI’s for your business, such as sales leads, revenue generation and profit growth.
Our philosophy is that your online presence should have a strategy aligned to your business values, but ultimately be profitable too.
It’s in these times of uncertainty big brands are made, this could well be your opportunity to be an outlier brand in your space and develop a valuable asset in the process.
"Be fearful when others are greedy, be greedy when others are fearful."
- Warren Buffett
Optimise For ROI
Anything we do for our clients is measurable. We provide regular statistical information about what we spend and where we spend it. The customer can then measure that against their own benchmarks & KPI’s.
- Website Design/Redesign
- Optimise Lead Generation and Sales
- Local SEO.
- Search engine optimisation.
- Facebook Marketing and Social.
- Email and content marketing.
- Pay per click advertising.
Return on investment
Our basic objective with any client is to achieve roi. The rationale behind this is simple, If you can see higher returns then continuing to work with us is no brainer.
Consultative
We are more consultative, which means that we ask questions and listen to your answers so we can can provide better solutions.
Perfomance
we perform for your business and have your interests at heart. That is the only way we know how to measure the reputation of our own business.
Pretty Pictures or Money In The Bank?
Black and White Boy are innovative whilst at the same time been grounded in the real-life business world. Our focus is to deliver practical solutions with benefits attached (ROI) for our clients. We deliver not just fancy websites and pretty reports, but use our vast knowledge bank and best practice to deliver real solutions for your business.
Our most productive partnerships are those where we help customers exceed expectations. Together we generate greater revenue, more online profit within their market sector.
